Floating Dragon Megaways

About Floating Dragon Megaways

“The sustainability in the operational improvements and in our market share gains are clearly there,” he said. “Those are real, and they are happening right now.

“Our ambition, as we outlined in March, has always been to change the trajectory of our land-based business, which I think we now have done. Our ambition is now to continue to take market share in the land-based casinos.”

The CEO highlighted the synergies between Sun International’s land-based and online operations, with the potential of capturing more of its existing customers’ online activity.

What is Floating Dragon Megaways?

As Barrett puts it, MEGA is “ultimately a retention tool that helps our partners move away from heavy bonus and costs”.

With ice hockey and UFC-themed initiatives driving engagement in North America and a 45% lifetime value increase seen with the launch of MEGA Shoot, a player-versus-player simulation penalty shootout game initiative which launched during the World Cup, it is an exciting time for the Malta-based platform provider.

Barrett also describes how MEGA can “make a player feel connected within the software ecosystem and the brands” Soft2Bet operate with.

What is Floating Dragon Megaways?

iGB is proud once again to launch its Most Influential Women initiative, now in its ninth year. Since 2018, we have provided a platform for females in the gaming sector to honour their work and the progress they have made in advancing DEI.

Over the course of the campaign’s lifetime, various sectors and subsectors of the industry have been highlighted and the sheer diversity of talent has shone through, year after year. We have had the pleasure of delving into the careers and aspirations of our previous winners, and learned a lot about the make up of the sector along the way.

From recruitment to regulation, cybersecurity, tribal gaming, affiliates, gambling law, C-suite leaders and everything else in between, the campaign has shown that where roles, companies and backgrounds differ, many of the women we have honoured share a united drive to improve diversity within the sector.